Bleach Care Serum

The main reason for tangling and breakage in colour-treated hair is its high porosity. The cuticle of bleached hair has “gaps” that fill with water. This makes it difficult for oils or serums to absorb properly and fully coat the hair cuticle. To solve this problem, Milbon experts developed Elujuda Bleach Care Serum.

The serum has a lightweight, silky texture and spreads easily through the hair, enveloping each strand and creating a protective film on the surface. At the same time, it does not weigh the hair down or leave it greasy.

Active ingredients:

CMADK™ – Milbon’s patented hydrolysed keratin derived from wool. Its structure is similar to human hair, which allows excellent penetration. It helps fill gaps and repair damaged areas along the hair length.

Baobab seed oil – rich in antioxidants and vitamins. It deeply moisturises and nourishes the hair, helping to prevent breakage and split ends.

Precious argan oil – contains around 65% unsaturated fatty acids, which are responsible for hair shine. It moisturises and restores the hair, helps repair split ends, and protects against heat and UV exposure.

Echinacea purpurea extract – moisturises the hair and helps restore its natural elasticity.

Dimethicone – a “smart” polymer that provides heat protection.

The serum has a light texture and a delicate perfumed scent. Immediately after use, the hair looks more vibrant, elastic, and shiny. With regular use, the overall quality of the hair noticeably improves.